How do I create a speaker campaign?

There are two types of speaker campaigns available - one for speakers only and one for speakers with sessions. The setup process for both types is the same, but there are some limitations and restrictions to consider.

If you choose a speaker-only campaign, keep in mind that you won't be able to add sessions later on. Once the campaign is set up, the type cannot be changed, so if you decide to include sessions in the future, you'll need to create a new campaign from scratch. Cloning the campaign won't work as it copies all settings, including the campaign type.

On the other hand, a speaker and sessions campaign allows you to include both speakers and sessions. However, in this type of campaign, all speakers must be assigned to a session in order to generate their individual share links. Speakers without a session assignment won't have their links generated until they are assigned to one.

It's important to note that speaker details and session data are linked to an event. If you're creating a new campaign, avoid deleting any existing data as this will remove them from other campaigns associated with the event. Instead, you can easily assign previously uploaded speakers to a specific campaign by following the steps outlined in this article.

Setting up campaign

Deleting campaign

Video tutorial

Setting up campaign

To set up your speaker campaign, follow these steps:

1. Click on Campaigns in the left-hand side menu.
2. Click on the blue plus icon.
3. Choose the campaign on the next screen - in this instance, it will be speakers.
4. Select the type of campaign:
   1. Speaker only
   2. Speaker & session (choose from two template layout variants)
5. After selecting the type, you will be directed to the customisation screen where you can adjust the theme - you can always edit it later from the Edit theme menu:
   1. First, customise basic image options such as uploading your logo, selecting a theme or uploading your custom background. 
   2. Second, customise colours and other options like fonts, hiding/unhiding elements, and editing template details like speaker names and job titles.
6. Once the design is finalised, complete the setup by providing:
   1. Destination URL: provide the webpage link and consider adding UTM parameters for tracking purposes.
   2. Suggested post: offer event stakeholders suggested text for their social posts.
   3. Social share metadata: automatically displays descriptive text when stakeholders share the link on social media.
   4. Finalise setup by choosing the campaign language.
7. Click on Finish to complete the campaign creation process.

For guidance on creating a campaign through cloning, please see the How do I clone a campaign article. For additional information on design and themes, explore the hyperlinks provided in the steps above.

Deleting campaign

If you accidentally created a campaign or no longer need it, you can easily delete it by following these steps:

1. Navigate to the Campaigns section in the left-hand side menu.
2. Hover over the campaign you wish to delete.
3. Click on the red trash icon located on the right side of the campaign.

Keep in mind that deleting the campaign is irreversible and will not remove any speaker or session data.

Video tutorial

This short video will walk you through how to create a speaker campaign

For more information on adding, removing and editing speakers, details please visit the article here.

If you need more information on events, please visit the article here.